Visionary Creative for a Better World

Helvetica Studio is a consumer-centric, visionary design consultancy with a clear purpose—to create a better world through design and innovation. We specialize in Brand Design, Retail & Hospitality Design, Product Innovation, Storytelling, Brand Strategy, Digital, and Event Design, leading end-to-end consumer journeys that connect emotionally and deliver measurable impact.

Our work spans NASA, IDEO, Nike, and globally recognized cultural institutions. Led by founder and former Nike design executive Linda Mai-Lotti, we’ve shaped the future of consumer experiences—creating brand-defining Olympic moments, launching the Jordan Women’s business, and setting new creative and strategic standards in Global Retail Design.

We simplify complexity, align stakeholders, and use storytelling to inspire action—crafting narratives and experiences that immerse audiences and build lasting cultural relevance.